For those who are familiar with WordPress, it is very likely that you've heard of Yoast too. As KAIE Marketing explains here, for those of you using a WordPress site, Yoast can be your guide for Search Engine Optimisation. However, you should never use the suggestions given exactly, every single time. You need to be the judge of what makes sense and what doesn't.
Otherwise, if you don't know how to make this kind of assessment, you can always reach out to Korinne, who can give you all the SEO guidance you need!
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