Hi everyone, welcome to another edition of our Schools & Agents Bulletin. As the peak summer season winds down, schools are noticing fewer students in their classrooms, especially those catering to younger learners. Our latest Bulletin video highlighted that this is the perfect time to utilise all the valuable content generated over the busy summer season. Here are some key points to consider.
During the summer, students and staff have likely captured plenty of fantastic photos and videos showcasing memorable experiences at your school. Now is the ideal time to collate and share this valuable content, keeping your social media channels active and generating interest in future summer offerings. Top tip – remember to get the necessary student consent to use photos and videos in your marketing materials by including a consent form in your registration and welcome pack.
As students return home, they may find themselves missing the connections and experiences they had at your school. Capitalise on their fond memories by promptly posting summer content and involving them directly in the sharing process. Consider launching a competition where students post their favourite summer memories on social media, tagging your school and their friends. The winner could receive a small prize or discount on future courses. This strategy allows students to share their unique perspectives, resonating with their peers and keeping your school at the forefront of their minds.
That’s all for now, but please reach out if you’d like to share more ideas on engaging students as summer closes. Stay tuned for more useful tips on our website and social media channels. We’ll be back with another bulletin soon!
Written by Stephanie Clark
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