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Malaga schools of Spanish win Tourism prize in Malaga

Published on Friday, July 14, 2017

ACEM, the Association of Schools of Spanish in Malaga, has won the first Tourism prize awarded by the city of Malaga.


The prize ceremony took place at a gala event to celebrate the 10th anniversary of the Foro de Turismo, the joint public-private initiative which has had such great success in promoting Malaga as a cultural tourism destination. The event was held in Malaga’s beautiful botanical gardens – La Concepcion – regarded as one of the most important sub-tropical gardens in Europe.


There were 4 prizes awarded, of which, literally “the first” went to ACEM for “Mejor iniciativa empresarial en la ciudad de Málaga” (best business initiative in the city of Malaga”). The initiative that enabled ACEM to win was bringing the Alphe B2B Conference to Malaga. Alphe will celebrate its 4th event in January 2018 and it appears to be well established as an annual happening. An average of more than 400 schools and educational consultants get together in Malaga for this B2B event which is seen to bring benefits not only to the ACEM members but to Malaga as a whole, helping to promote this great Mediterranean city as a cultural tourism destination.


Malaga is recognised to be one of the leading destinations in Spain for the study of Spanish and is currently second only to Madrid as the province with most Instituto Cervantes Accredited Centres.


ACEM was well accompanied on the podium by prize winners which included a writer for the New York Times, the group who have just opened Malaga city’s first 5* deluxe hotel and a well-known Malaga hotelier.


By winning this prize for initiatives in tourism, ACEM has clearly gained recognition for the teaching of Spanish as one of the key business sectors in the development of Malaga as a cultural tourism destination.


More information from Bob Burger, Marketing Spokesperson, ACEM.

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