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A Deep Dive into Digital Transformation: Martijn van de Veen on ICEF Digital 2024

  Publisher : Bernice   15 October 2024 16:18

Yesterday’s live broadcast with Martijn van de Veen, ICEF’s Chief Business Development Officer, offered a sneak peek into what promises to be a game-changing event at ICEF Digital, happening on November 2, 2024. With ICEF Berlin just around the corner, this one-day, fully focused conference on digital and AI innovations is generating significant buzz in the international education community.

The Power of Digital & AI in International Education

Martijn highlighted the driving force behind ICEF Digital: the rapid pace of digital transformation and AI innovations in marketing, recruitment, and admissions. As these technologies evolve, international education professionals face the challenge of keeping up, making it crucial for events like ICEF Digital to bridge the gap. The conference aims to demystify these technologies, showcasing how they can streamline operations, optimize student recruitment, and enhance overall processes.

Martijn was keen to emphasize the practical, hands-on nature of the event, stating:
"ICEF Digital is designed to empower industry professionals. We don’t just talk about the possibilities of digital tools—we offer real-world solutions, backed by case studies and expert guidance, to help you decide which innovations best serve your institution’s needs."

If you missed yesterday's live broadcast, you can watch the interview again here:

A Platform for Innovation and Networking

This year’s ICEF Digital will draw over 300 professionals in person and an additional 1,500 through livestream. It’s a rich opportunity for attendees to gain insights from leading names in the tech industry, including Mailchimp, Microsoft, Gecko, and META. These experts will share their knowledge in key areas, from automating marketing workflows to using AI-driven tools to improve admissions processes.

In addition to presentations, the event will feature interactive sessions, including:

  • Thought Leadership Panels: Featuring industry pioneers sharing the latest digital trends and best practices.
  • Case Studies: Real-world examples from educators and agents who have successfully implemented digital and AI solutions to transform student recruitment and marketing.
  • Campfire Sessions: A new addition this year, these informal, small-group discussions allow for deeper exploration of niche topics related to digital innovation in international education.

Why ICEF Digital is a Must-Attend

One of the standout features Martijn spoke about during the broadcast is how ICEF Digital is scheduled for the day before ICEF Berlin. This makes it the perfect lead-in to the industry’s largest networking event. For professionals attending both, ICEF Digital will provide the knowledge and tools necessary to stay ahead in an increasingly tech-driven world.

Another exciting innovation this year is the Digital Certificate of Participation, which will be awarded to all attendees. This certificate not only marks their participation but also acknowledges their commitment to staying ahead of the curve in digital and AI advancements.

So what are you waiting for?

You are still in time to get your tickets to ICEF Digital from here: https://www.icef.com/events/icef-digital/ 

Looking Ahead to ICEF Digital and Berlin

As Martijn put it, ICEF Digital is more than just a conference—it’s a platform where innovation meets practicality. By attending, participants will be armed with the latest tools and strategies to thrive in a tech-dominated future. The energy and anticipation leading up to the event are palpable, and as we get closer to November 2nd, the excitement is only building.

With ICEF Berlin right on its heels, ICEF Digital sets the stage for a week of unparalleled networking, learning, and growth. Whether attending in person or tuning in via livestream, this is one event international education professionals cannot afford to miss.

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