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FELTOM CEO Jessica Rees-Jones Sheds Light on the 2023 Report: An Exclusive Q&A

  Publisher : Bernice   19 August 2024 13:46

The Federation of English Language Teaching Organisations Malta (FELTOM) recently released its comprehensive 2023 report, and CEO Jessica Rees-Jones sat down for an exclusive Q&A session to discuss its key findings and implications for the industry.

Key Takeaways from the 2023 FELTOM Report

When asked about the three most important takeaways from the report, Jessica highlighted the following:

    1. Shifting Student Travel Patterns: The report reveals a "flattening of the curve" in student travel times, with numbers doubling in February and March compared to previous years. This suggests a growing trend toward flexibility in travel planning and that the traditional peak times are changing.
    2. Significant Contribution to Tourism: The English language teaching (ELT) sector now accounts for nearly 10% of Malta's total tourism figures and this is particularly significant especially since education travel is considered to be a niche sector, yet its contribution towards the local economy is meaningful, to say the least.
    3. Diverse Student Demographics: FELTOM-accredited schools attract students from over 30 countries, ranging in age from 11 to 89, showcasing the broad appeal of English language learning in Malta.

Comparison to Previous Reports

This report marks a significant milestone for FELTOM, as the organisation hasn't produced such a comprehensive analysis since 2019. Jessica emphasised that this is not merely an annual report but a look back at the industry's evolution since before the pandemic.

Emerging Industry Trends

The report provides valuable insights into key industry trends. Jessica believes the data highlights the changing landscape of student travel, the growing demand for immersive experiences among mature students, and increasing interest from Japan and other Far Eastern countries.

FELTOM's Future Plans

Based on the report's findings, the FELTOM  CEO outlined exciting projects in the pipeline for the federation. These include online interactive symposia, potential Memorandums of Understanding (MoUs) that could shape the industry's future, and expanding the FELTOM team to enhance their proactive approach.

Conclusion

Jessica's insights into the 2023 FELTOM report paint a picture of a dynamic and evolving ELT sector in Malta. With a focus on adapting to new trends and seizing emerging opportunities, FELTOM is poised to play a pivotal role in shaping the future of English language teaching on the islands. The full report offers a wealth of additional information and analysis, providing a valuable resource for anyone interested in the ELT industry in Malta.

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